Finding Clarity in an Ambiguous World
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Cooked
When I read an excerpt of Cooked on the Freakonomics Blog, I thought, I have to read this book. When I saw it at the library, I decided to check it out. Jeff Henderson writes with a lot of color which made the book really enjoyable to read. Unfortunately, it has not necessarily had a…
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Voce
One of the blogs I like to read is from Seth Godin and he recently had a post on Voce, which is a new cell phone service company. Seth made the point that he thought that even though Voce claimed to be better, there was little trust in the consumer to believe such a claim. …
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More on Presentations
I’ve started reading a blog done by Seth Godin and have enjoyed some of his thoughts on various things. I thought his summary of a good presentation found by clicking here, presents some additional interesting ideas that are worth considering. I don’t agree with everything he says about a presentation, but the principles he is…
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Influence: The Psychology of Persuasion
One of my areas of interest lately has been the emotional side of sales. Essentially, how does one evoke an emotional reaction to what is being provided. Clearly, it is necessary that the service/product being sold meets a fundamental need of the person buying, but the way a solution is presented makes a difference on…
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Presenting To Win
Recently, I read “Presenting to Win”. It was excellent. It was so good, that if you ever have to give presentations on a regular basis, you should read this book as soon as possible. This book is particularly targetted toward selling presentations but applies in a much broader way to any presentation. The result of…
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The Culture Code
Last week, I picked up a book called “The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy as They Do” by Clotaire Rapaille. Earlier this year, our investor pointed me to one of the marketing VP’s for one of their companies who had done a workshop on identifying…
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Execution
I started reading Execution a few months ago at a book store, but not buying it. Then I found it at a used book store and started reading it. The book is worth the reviews given to it. It gives a pretty good overview on leadership principals and the importance of keeping people accountable (as…
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Office 2.0 Conference
On Friday, I attended a conference on Office 2.0 which I found quite interesting. Here is one bloggers notes. There are some pretty neat tools that are coming to the web. It will be interesting to see how quickly the market is able to adopt their behaviors to the tools found online. It’s also interesting…
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The Circle of Innovation
On a whim at the library a few weeks ago, I picked up a book by Tom Peters called “The Circle of Innovation”. If you read many business books and find yourself in a store with this book, it’s really worth flipping through. He set out to write a business book like none other, and…
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Books
I have started compiling a list of my favorite books that I have read. It is still a work in progress. You can get there by clicking here
Got any book recommendations?