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Purple Cow, New Edition: Transform Your Business by Being Remarkable–Includes new bonus chapter

By Seth Godin

Purple Cow, New Edition: Transform Your Business by Being Remarkable–Includes new bonus chapter

You can view this book's Amazon detail page here.

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Started reading:
1st January 2007
Finished reading:
1st January 2007

Review

Rating: 8

Attention is scarce. Making things remarkable is one of the only ways to make your product worth conscious thought and conversation. Everyone loves a story about a Purple Cow.